Keys to Web Design 101

Web design is a very important part of operating your online business. Since there is not an actual store for people to walk into, the set up of your website will determine if they stay long enough to make a purchase or if they will got to another website. With so much competition in the e-commerce world, the consumer has the upper hand.

Getting people to your website is the easy part. Making it attracting and easy to navigate is much harder. The connection speed for your website will make or break the deal. Most internet users are not very patient when it comes to waiting for pages to open. On average you have six seconds before they decide to go somewhere else. If cool graphics on your website take time to open, you are better off without them.

The website should be appealing, but not overwhelming. The layout should have tabs to make the website easy to navigate. Some good tabs to include are products, shopping cart, about the company, contact information, and frequently asked questions. You can design your tabs to fit the product or service you are offering.

Customers generally don’t make a purchase on their first visit to a website. They often like to think about it as well as do some comparing. Offering a wish list is a great way for a consumer to save what they want to come back to finish the purchase at a later time. Sending an email to the customer at that time thanking them for coming to your website is a great way to keep your product fresh in their mind.

The checkout process needs to be very simple as well. Consumers don’t want to have to click many places to make a purchase. At the most it should involve three clicks. Set it up so that many payment options are possible to meet the needs of various consumers. It is good customer service to provide a confirmation number so that the consumer knows their purchase has been made.

Getting a professional custom web design can make all the difference. Many services now charge monthly fees to host and maintain your website.

What do you need in order to have a successful website.

1. A great design first of all. If the site looks like a train wreck, then nobody is going to want to stay there to view it more than 5 seconds. People react to different combination of colors and designs either in a good way or a bad way. If there is a bad mesh of colors, it will irritate the visitor. They will find your competition, and make money for them instead! I know that losing money is not the name of the game in any business except gambling, but if you have a sub-par website, you are truly gambling on your investment.

2. It takes less than 15 seconds for someone to make a fully lasting impression about your website. Can you sell someone in 15 seconds with your current website? A lot of people are just turned off by how some sites are built. If the colors are off, or that there is no text, and that it takes a year to load.

3. What content do you have on your website? Does it reflect the product or service that your company offers? Does it engage the prospective customer or client to look at your product and pull out the wallet or call for more information? A few questions that you really have to ask yourself if you want to become successful at selling your business through your website.

4. Have you considered a budget for your web design. Something that alot of businesses do not take into consideration, the costs for web design. The sad truth is, even that a lot of companies think they can get a website on the cheap as well. Unfortunately the old saying “You get what you pay for” applies in this industry. You want your website for cheap, the problem here, is that the quality goes down a great bit.

5. Consider WebsiteStudioz for your website needs! We offer the best and highest customized solution for those who would greatly benefit from a successful website campaign. We offer a variety of ways to help your business succeed in the competition insane world wide web.